INTERNAL COMMUNICATION
Internal Communication Channels
In order to continue fostering the exchange of information with its employees, the Company promotes various
communication channels that disseminate information about internal programmes and initiatives. New for
2013,
videos have been included as an interesting channel to communicate important company news.
In addition, Business Unit Spain, Portugal and Andorra and Business Unit Benelux publish local newsletters,
TURED2.0
and
Bulletin
respectively, to provide information about important news occurring in each of them.
Well-being Programmes
NH Hotel Group promotes healthy lifestyles and teamwork among its employees through sports and well-
being initiatives.
NH Runners
is one of these initiatives, carried out in Madrid, Valencia, Palma de Mallorca,
Barcelona andMilan. In the Business Unit Benelux, a group of employees has participated six times in the
Alpe
d’Huez
bicycle ascent in the French Alps to raise funds for the fight against cancer. In addition, the first
Paddle
Tennis Tournament
between employees from the Corporate Office and the Business Unit Office in Spain was
held this year.
SocialMedia
In 2013, the
“
Be an NH blogger!”
initiative was launched to provide employees with the opportunity to share
their experiences and ideas on NH Hotel Group social networks. In addition, a programme to attract the best
talents through local social networks was launched in Germany and Austria
NHHOTEL GROUP RECOGNITION
PROGRAMMES
These programmes recognise employees for their
extraordinary work by awarding points they can
exchange in hotels and restaurants, encouraging
them to travel and enjoy the Group’s destinations. Six
programmes were developed in 2013 and
196,942
points were awarded (
€
196,942).
Loyalty Programme: Incentives plan
An incentives plan was created in 2013 focused on increasing the number of customers in the database and
the number of new members in the NH Hotel Rewards loyalty programme. Depending on the achievement of
these objectives, the hotels are awarded a certain amount of points that are distributed among the employees.
35
Christmas Contest
936
points
Jubilee Programme
59,129
points
Recognition Programme
86,896
points
NH& YOU
9,643
points
NHWorld Incentive Plan
38,862
points
We Are All Sales
1,476
points
Total
196,942
points
NHAlonsoMartínez - Madrid, Spain
