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NH Collection Paseo del Prado
Madrid, Spain
THE NHOW BRAND EXPANDS WITH A NEW HOTEL IN
LONDON DESIGNED BY NORMAN FOSTER’S STUDIO
NH Hotel Group will bring its nhow brand to the UK capital
in a new development located in one of London’s most
distinctive areas, within the districts of Shoreditch and the
City of London. The area known as ‘Tech City’, concentrated
around Old Street roundabout, is the heart of the capital’s
technology and digital sector, widely recognised as the
most rapidly growing commercial centre in the UK. NH is
expected to operate its first nhow hotel in the country by
2019.
nhow hotels are already present in Milan (Italy), Berlin
(Germany) and Rotterdam (The Netherlands) and the
brand is expected to reach 12 more destinations by 2018.
In addition to the currently existing nhow hotels and the
expected opening in London, the Company has two other
projects under development: one in Amsterdam (nhow
Amsterdam RAI) and another one in Santiago de Chile.
SIGNIFICANT MILESTONES
ACHIEVED UNTIL APRIL 2016
PRESENTATION OF THE JOINT VENTURE IN CHINA
NH Hotel Group announced on 30 March 2016 the launch of
the joint venture with HNA Hospitality Group in China. The
corporate purpose of NH China (Beijing NH Grand China Hotel
Management Co., Ltd), the joint venture between NH Hotel
Group and HNA Hospitality Group, is to build a portfolio of
NH Hotels and NH Collection brand hotels in the midscale and
upscale segments in China owned by HNA or by third parties.
The target is to develop 120 to 150 hotels by the year 2020.
This business approach fits with NH Hotel Group’s strategy of
pursuing growth using capital-light formulas.
The joint venture is developing two NH Hotels branded hotels
to open in the second half of 2016 in Sanya and Haikou of
Hainan Province. The NH Sanya Phoenix International Airport
will have 334 rooms, while the NH Haikou Meilan international
Airport will have 1,001 rooms making it the largest NH Hotels
branded hotel in the world. The joint venture is also expecting
to grow its portfolio under management to 10 to 20 hotels by
the end of the year.
