Annual Report 2015 - Corporate Responsibility - page 49

responsible commitment
Commitment to Society
49
commitment to society
Maintaining active relations in the communities where NH Hotel
Group operates and contributing to local development with a
commitment based on its own business are among the key objectives
of the Corporate Responsibility strategy. This commitment is part of
the culture and is shown in one of the Company’s beliefs: “We are
active in the communities where we live”.
The Company maximizes its positive impact and generates shared
value with initiatives that are adapted to the local needs of each
Business Unit, by creating responsible alliances with NGOs and with
the collaboration of employee volunteers.
To this end, NH Hotel Group has established three lines of global
action: Hotels with a Heart, Employment Programmes and
NH Volunteers!
HOTELs with a heart
2014
2015
Agreements with NGOs
235
204
Rooms donated
2,302
1,820
Hotels involved
271
184
EMPLOYMENT PROGRAMMES
2014
2015
Trained students
647
1,202
Contracts
42
10
Agreements with NGOs and institutions
39
65
NH volunteers!
2014
2015
Volunteers
1,418
2,334
Initiatives
57
144
NH Parma y
Parma, Italy
1...,39,40,41,42,43,44,45,46,47,48 50,51,52,53,54,55,56,57,58,59,...62
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